Graphic Designer for Brand Rebranding Project
Skills Required
Description
Refreshing a brand’s identity requires creativity, precision, and a deep understanding of visual storytelling. The Graphic Designer will play a key role in reimagining the brand’s visual direction.
The project will focus on redesigning logos, typography, and layout elements to create a more modern and cohesive identity.
Consistency across all brand touchpoints will be essential — from digital ads to print materials.
Using Adobe Illustrator and Photoshop, the designer will craft high-quality visuals that align with updated brand goals.
Typography selection will emphasize readability and a tone that reflects the brand’s personality.
Color palette refinement will ensure visual harmony and emotional connection with the audience.
Design systems will be updated to maintain uniformity across all marketing materials.
Deliverables will include both print and digital assets ready for immediate implementation.
Attention to detail will help maintain design balance across various dimensions and mediums.
Layouts will be adjusted to fit different use cases such as brochures, social media, and presentations.
The designer will collaborate closely with the marketing team to ensure visual direction supports messaging.
Logo variations will be created for flexible use across light and dark backgrounds.
All assets will be optimized for web, print, and mobile use without losing quality.
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