Graphic Designer to Create Social Media Ads
Skills Required
Description
Crafting engaging visuals that stop the scroll and tell a story is the essence of this role. The Graphic Designer to Create Social Media Ads will transform marketing ideas into high-impact digital creatives tailored for platforms like Instagram, Facebook, and LinkedIn.
This position requires a designer who can merge creativity with data-driven thinking. Every graphic should reflect the brand’s tone, evoke emotion, and encourage action — whether it’s an ad click, a follow, or a purchase.
You’ll be expected to create a mix of still and motion graphics that align with campaign goals. Understanding audience behavior, visual psychology, and platform-specific design formats will be essential to ensure strong ad performance.
Using Adobe Illustrator and Photoshop, you’ll craft visuals that maintain consistency in color, typography, and composition. Collaboration with the marketing team will help refine messaging and ensure every design speaks the same visual language.
This project values quality over quantity — your work should be well-structured, attention-grabbing, and ready for multiple placements and ad variations.
Key Responsibilities:
Design creative and platform-specific social media ad visuals.
Maintain brand consistency across campaigns and assets.
Adapt designs for A/B testing and performance insights.
Develop visually appealing typography and layout structures.
Deliver assets optimize...