Social Media Manager for Fashion Brand Campaigns
Skills Required
Description
Fashion moves quickly, and we need a social media manager who understands how to capture attention in real time. The role will focus on creating campaigns that are visually striking, consistent, and aligned with the fast-paced nature of the industry.
The manager should be able to design content strategies that take advantage of Instagram and TikTok, as these platforms will be the main channels for brand engagement. Timing, style, and creativity will all play a role in making campaigns successful.
Analytics will guide the process. Every campaign should be tracked, with adjustments made based on engagement, reach, and conversion metrics. Numbers need to translate into decisions, not just reports.
This role requires a balance between creativity and discipline. Posts should look beautiful and aspirational, but they also need to follow a clear structure that keeps audiences engaged consistently over time.
Collaboration with designers, photographers, and copywriters will be ongoing, ensuring that every campaign feels cohesive and polished. The social media manager will act as the point of coordination between creative ideas and execution.
We want campaigns that do more than showcase products. The content should tell stories, highlight lifestyle moments, and create a sense of community around the brand.
Attention to trends is essential. The fashion space changes rapidly, and we need someone who can spot new opportunities and adap...