Motion Graphics Designer for App Launch Trailer

Skills Required

Description

The project involves creating a high-impact launch trailer that captures attention and communicates the app’s core value in under a minute. The designer should be skilled in After Effects and have experience combining motion graphics, 2D animation, and typography to deliver an engaging narrative. Every second of the trailer should feel intentional, with transitions that guide the viewer smoothly from one scene to the next.

Storyboarding will be the first step, ensuring that visuals and messaging align with the overall app branding. Once approved, the animation phase should integrate compositing, color grading, and typography animation to create a polished, modern look. Sound design will play an important role, enhancing energy without distracting from the visual flow.

This isn’t just a technical assignment—it requires creativity. The designer should suggest ways to highlight the app’s features through animation, making complex functionality feel simple and exciting. Prior experience with app or tech product launches will be an advantage.

Delivery should include the final rendered trailer plus editable source files. The goal is a professional, eye-catching video that can be used across social media, app stores, and paid campaigns.