Email Marketing Specialist for Monthly Newsletter Strategy
Skills Required
Description
Crafting a monthly email newsletter that drives engagement and conversions is something we’ve been meaning to refine for a while. We’re now looking for someone with hands-on experience in building smart, scalable email strategies.
Our newsletter goes out to a wide audience, including loyal clients and prospective leads. The content needs to be informative, visually appealing, and aligned with our broader marketing goals.
Instead of just writing and sending emails, we’re looking for someone who understands the psychology behind open rates, CTA placements, and A/B testing.
You should be confident in using analytics tools like Google Analytics to review performance and adjust the strategy accordingly. Insights matter more than just delivery.
Design plays a huge part in our campaigns. We need someone who can collaborate with our Figma-based design team or even suggest layout improvements directly.
The role isn’t only about sending beautiful emails — it's about improving click-throughs, driving traffic, and ultimately supporting our sales goals.
We’d appreciate someone with a portfolio of successful newsletter campaigns. Experience in SaaS or tech-driven brands is a big plus.
The work will be ongoing, with strategy planning, execution, reporting, and optimization cycles occurring monthly. You'll work directly with our internal content and marketing teams.
What we’re looking for:
Deep knowledge of emai...