Marketing Consultant Needed to Plan Campaign Strategy for Mobile App

Skills Required

Description

Need someone to help plan out our mobile app marketing strategy. We’ve got a working product, a small user base, and a lot of growth potential — but we’ve been winging it so far. Time to bring in someone who knows what they’re doing.

Target is U.S. users — mainly Gen Z and young professionals. App is productivity-based.

We’ve done:

some paid ads (basic Google + Meta)

light SEO

influencer outreach (small scale)

Looking for help with:

big-picture strategy (paid + organic)

landing page + funnel direction

messaging tone (what are we even saying right now?)

ideal budget split (where should we actually spend?)

launch timeline for a bigger push next month

No need for you to run the ads — just help us build the campaign playbook. If you’ve launched apps before and know what actually works vs what sounds good on paper, that’s what we’re after.