Design Branding Guide for New Startup

Skills Required

Description

Creating a cohesive brand identity is crucial for building recognition and trust. We're seeking an expert designer who can develop a comprehensive branding guide for our new startup that communicates our personality, values, and market positioning clearly.

The branding guide should include well-defined typography, a versatile color palette, and logo usage rules. Your creative insight will help shape how our brand appears across all platforms—from our website to social media and print materials.

We're not just looking for a pretty document—we want a system that our internal and external teams can follow easily. The final guide should serve as a clear, user-friendly reference to maintain consistency across all touchpoints.

You’ll collaborate closely with our marketing and product teams to ensure the guide aligns with our overall mission and tone. Regular check-ins and feedback rounds will be part of the process.

We welcome innovative input and value attention to detail. If you’ve created branding guides for early-stage startups before, we’d love to see samples.

✅ Brand logo usage guidelines
✅ Font hierarchy and pairing rules
✅ Color scheme with hex/RGB/CMYK codes
✅ Brand tone and voice direction
✅ Layout and spacing standards