Set Up Google Analytics 4 and Events Tracking on Our Site

Skills Required

Description

We’re looking for someone to set up Google Analytics 4 (GA4) on our WordPress website, including proper event tracking and conversion goals. The ideal candidate should be comfortable working with Google Tag Manager and configuring GA4 to accurately track user interactions such as form submissions, button clicks, and page views.

Our main focus is understanding how visitors engage with key areas of the site, so experience setting up custom events and mapping them to conversion funnels is essential. You’ll also need to ensure that all tags fire correctly, data flows properly, and everything is aligned with GA4 best practices.

Previous experience with WordPress integrations, GA4 migration, and basic troubleshooting of tag setup is preferred. Clear documentation of what’s been configured will be required so our team can understand and manage the tracking after setup.