Digital Marketer to Optimize Conversion Funnels

Skills Required

Description

We’re seeking an experienced digital marketer who specializes in conversion funnels to help optimize our customer journey from ad click to checkout. This role involves analyzing existing funnel performance, running A/B tests, adjusting ad copy, and identifying drop-off points using tools like Google Analytics and Hotjar. You should be highly skilled at interpreting data, spotting conversion gaps, and implementing improvements that result in measurable lifts.

The ideal candidate has hands-on experience with Google Ads, landing page copywriting, and funnel performance analysis for eCommerce or SaaS products. We’re operating on an ongoing campaign structure, so you’ll be expected to make iterative updates, report on performance weekly, and communicate test results clearly. This is a long-term, hourly role with a focus on continuous refinement and growth.